uhri playing cards
Concept, Designer, Marketing
Project Brief
Client: Universal Human Rights Initiative
Clients Mission: To educate people around the globe of their Universal Human Rights
Task: Create a deck of cards from Concept to Print
Project Goals
Create a deck of cards that informs users of the 30 Universal Human Rights. The Deck of cards needs to be functional and a fun way to educate users on their human rights without looking like flashcards.
From Concept to Print
My role was
- To create a concept for usable playing cards
- Execute that concept in a working system of cards
- Create all Assets for every card
- Design a video for marketing the cards
Tools Applied
The Problem
- Create a functional deck of playing cards that displays every article of the Universal Declaration of Human Rights
- Avoid making them into flashcards
- Easily accessible for anyone to pickup the cards and able to use
My Insight
- Connection, users relate to the cards with icons and images via diversity and inclusion
- Every aspect of the design needs meaning to make the cards impactful
- Only 30 Human Rights Articles, Add 10 “What if” cards that are designed to spark conversation among users
My Solution
- A design system that has meaning within each card, users can relate to them
- Meaning with the cards allows users to look more into the cards and then more into UDHR
Concept
Showing the client different examples of cards that relate to or apply the solution, I was able to map out a design that satisfies the client’s needs
- A working card system that focuses on a graphic for the article on that card
- Eye catching graphics that still keep the functionality of each card
- Displays a Human Rights article title and description
sketching process
The process to design each card was split into two aspects
- Create the system for the backgrounds, numbers, and functionality. This creates a cohesive design that works in a system of playing cards.
- Creating every individual graphic. For most graphics they were a photo I took then drawn and edited to fit what the card was saying. I used a lot of hands to represent the users and have users able to relate/ humanize the cards more
Design and application
Design
A colorful graphic that all cards contain. All graphics use a similar visual language so they are recognizable in teh same visual system.
application
Applying the graphic to the working system of playing cards. Everything fits where it belongs and everything is cohesive
The Results
A fun deck of cards that is eye catching, incorporates clients mission within the design, and marketed towards anyone
Projects
About
uhri playing cards
Concept, Designer, Marketing
Project Brief
Client: Universal Human Rights Initiative
Clients Mission: To educate people around the globe of their Universal Human Rights
Task: Create a deck of cards from Concept to Print
Project Goals
Create a deck of cards that informs users of the 30 Universal Human Rights. The Deck of cards needs to be functional and a fun way to educate users on their human rights without looking like flashcards.
From Concept to Print
My role was
- To create a concept for usable playing cards
- Execute that concept in a working system of cards
- Create all Assets for every card
- Design a video for marketing the cards
Tools Applied
The Problem
- Create a functional deck of playing cards that displays every article of the Universal Declaration of Human Rights
- Avoid making them into flashcards
- Easily accessible for anyone to pickup the cards and able to use
My Insight
- Connection, users relate to the cards with icons and images via diversity and inclusion
- Every aspect of the design needs meaning to make the cards impactful
- Only 30 Human Rights Articles, Add 10 “What if” cards that are designed to spark conversation among users
My Solution
- A design system that has meaning within each card, users can relate to them
- Meaning with the cards allows users to look more into the cards and then more into UDHR
Concept
Showing the client different examples of cards that relate to or apply the solution, I was able to map out a design that satisfies the client’s needs
- A working card system that focuses on a graphic for the article on that card
- Eye catching graphics that still keep the functionality of each card
- Displays a Human Rights article title and description
sketching process
The process to design each card was split into two aspects
- Create the system for the backgrounds, numbers, and functionality. This creates a cohesive design that works in a system of playing cards.
- Creating every individual graphic. For most graphics they were a photo I took then drawn and edited to fit what the card was saying. I used a lot of hands to represent the users and have users able to relate/ humanize the cards more
Design and application
Design
A colorful graphic that all cards contain. All graphics use a similar visual language so they are recognizable in teh same visual system.
application
Applying the graphic to the working system of playing cards. Everything fits where it belongs and everything is cohesive
The Results
A fun deck of cards that is eye catching, incorporates clients mission within the design, and marketed towards anyone
Projects
About
uhri playing cards
Concept, Designer, Marketing
Project Brief
Client: Universal Human Rights Initiative
Clients Mission: To educate people around the globe of their Universal Human Rights
Task: Create a deck of cards from Concept to Print
Project Goals
Create a deck of cards that informs users of the 30 Universal Human Rights. The Deck of cards needs to be functional and a fun way to educate users on their human rights without looking like flashcards.
From Concept to Print
My role was
- To create a concept for usable playing cards
- Execute that concept in a working system of cards
- Create all Assets for every card
- Design a video for marketing the cards
Tools Applied
The Problem
- Create a functional deck of playing cards that displays every article of the Universal Declaration of Human Rights
- Avoid making them into flashcards
- Easily accessible for anyone to pickup the cards and able to use
My Insight
- Connection, users relate to the cards with icons and images via diversity and inclusion
- Every aspect of the design needs meaning to make the cards impactful
- Only 30 Human Rights Articles, Add 10 “What if” cards that are designed to spark conversation among users
My Solution
- A design system that has meaning within each card, users can relate to them
- Meaning with the cards allows users to look more into the cards and then more into UDHR
Concept
Showing the client different examples of cards that relate to or apply the solution, I was able to map out a design that satisfies the client’s needs
- A working card system that focuses on a graphic for the article on that card
- Eye catching graphics that still keep the functionality of each card
- Displays a Human Rights article title and description
sketching process
The process to design each card was split into two aspects
- Create the system for the backgrounds, numbers, and functionality. This creates a cohesive design that works in a system of playing cards.
- Creating every individual graphic. For most graphics they were a photo I took then drawn and edited to fit what the card was saying. I used a lot of hands to represent the users and have users able to relate/ humanize the cards more
Design and application
Design
A colorful graphic that all cards contain. All graphics use a similar visual language so they are recognizable in teh same visual system.
application
Applying the graphic to the working system of playing cards. Everything fits where it belongs and everything is cohesive
The Results
A fun deck of cards that is eye catching, incorporates clients mission within the design, and marketed towards anyone
